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3 Reasons Your South Carolina Home Hasn’t Sold Yet


If your home hasn’t sold yet, it could be because of one of these three reasons: price, condition, or marketing.

Looking to buy a Greenville home? Click here to search all local homes on the MLS.
Looking to sell your Greenville home? Click here to use our home evaluation tool.


Are you trying to sell your home, but you’re just not having any luck?

At this time of year, if your home has been on the market for a while and it isn’t selling, it’s probably one of three reasons why.

The first is price. You can’t change your neighborhood or your location, but you can change your price. We all have a feeling of what our home might be worth, but we test the price to make sure that we’re in the market and not just on the market.

When determining the asking price for you home, you have to consider what other homes around you have sold for. People have emotional attachments to their home. You may think, “Well, my kids grew up here, and we replaced the roof for $5,000.” Other buyers won’t care about that.

Instead, you need to look at the last six months of comparable sales in your area. In this market, you really have to look at the homes you are competing against and what other buyers are looking at in this market.

If your home isn’t selling, another thing you’ll want to look at is the condition of your home. Your home needs to be in the best condition possible for your price point. Buyers will come in, look at different things that need to be done to the home, and start discounting $5,000 here and $5,000 there from their asking price. Before you know it, they are making a lowball offer.

Your home needs to be in great condition. Take care of repairs and make upgrades so your home doesn’t feel like it’s stuck in 1988.


Your home needs to be in the best condition possible for your price point.

You also need to market your home properly. Just like a builder puts their best foot forward with model homes, you need to put your best foot forward with your home. Declutter, depersonalize, and take top-notch listing photos. Staging your home will help buyers envision what the property will look like once they are living there.

So, if your home has been on the market for a while, take a look at your price, the condition of your home, and your marketing. What can be improved to help your home sell?

In today’s market, buyers need to be prepared to make an offer at that first showing, especially in certain price points where the market is more competitive. Some buyers do like to come back and bring some other friends or family members to look at the home before making a decision, but again, the market is a little too competitive for that.

Inventory is even lower than it was at this point last year. There are very few homes available on the market. We have buyers who are ready and willing to purchase a property. In fact, some of them are living in temporary housing, so they are ready to move into a home right now.

We need more homes to come on the market, because demand is higher than supply right now.

That said, today’s buyers are very educated, which is why you need to make sure that your property is properly prepared for the market.

If you have any other questions about selling a home in today’s market, just give me a call or send me an email. I would be happy to help you!

What Will Happen to Our Market in 2018?


Today, I’m taking a look into my crystal ball to bring you some predictions for our 2018 real estate market.

Looking to buy a Greenville home? Click here to search all local homes on the MLS.
Looking to sell your Greenville home? Click here to use our home evaluation tool.


Today, I’d like to share a few of my predictions for the 2018 real estate market. First of all, let’s take a look at home values. Here in the Greenville area, home values have gone up 7% this year.

According to my “crystal ball,” values won’t rise quite as much in 2018. This is, in part, due to low inventory.

Home values won’t rise as much in 2018.

Another prediction I have has to do with interest rates. Interest rates have seen historic lows lately, but the Fed recently raised the prime rate. This change will ultimately affect mortgage rates, and therefore will impact your buying power. In other words, it’s definitely time to make a move if you’re thinking of buying a new home. Homes under $200,000 are moving especially quickly, so act fast. On a final note, millennials will be a powerful force in real estate in 2018.

If you have any other questions or would like more information, feel free to give me a call or send me an email. I look forward to hearing from you soon.

Greenville on Greenville: My Conversation With Matt McCulley


I recently talked to Matt McCulley from Greenville on Greenville about starting the first Keller Williams in South Carolina, the future of our market, and more.

Looking to buy a Greenville home? Click here to search all local homes on the MLS.
Looking to sell your Greenville home? Click here to use our home evaluation tool.


I recently sat down with Matt McCulley from Greenville on Greenville to discuss why I got involved in real estate and how I started the first Keller Williams in South Carolina.

Greenville has a very traditional real estate market. When we started the first Keller Williams in the state of South Carolina, we were up against some very old firms. However, I saw that Keller Williams could bring about a real paradigm shift in real estate.


It’s been really cool to have a firsthand look at how Greenville has changed, grown, and become even better.


Matt and I also discuss the future of the Greenville real estate market, what challenges we’ll face, and more. To hear our full conversation, check out this video.

If you have any real estate questions for me, please don’t hesitate to reach out to me. I would be happy to help you!

5 Reasons to List Your Home This Winter


If you’ve been hesitant to list your home this winter because you think you should wait until spring, there are five things you need to know.

Looking to buy a Greenville home? Click here to search all local homes on the MLS.
Looking to sell your Greenville home? Click here to use our home evaluation tool.


A common myth in real estate is that winter is a bad time to sell. People always say you should wait until spring to list.

However, the facts don’t always match up to this mindset. Waiting isn’t always the right choice. In fact, there are five key reasons you shouldn’t wait until spring to list your home.

1. Less inventory equals more attention. When there are fewer homes in the market, more people will be drawn to your listing.

2. First quarter job relocations. A lot of corporate businesses bring people in and out of jobs in the middle of winter. These people are going to need homes.


Waiting until spring to list isn’t always the right choice.



3. Fewer lookers and more motivated buyers. People who are searching the market for home during winter months aren’t doing so for fun. These buyers are serious about finding the right homes.

4. Fewer days on market. We’ve actually found that homes sell faster during this time of year, given that buyers are more willing to negotiate a deal.

5. Higher average sales prices. It may sound counterintuitive, but this is actually something we often see during the winter months.

If you have any other questions or would like more information, feel free to give me a call or send me an email. I look forward to hearing from you soon.

Find Out Which Neighborhoods Are Hot on the Latest Episode of “Your Carolina”


What are the hottest neighborhoods in Greenville? How’s our market looking as we enter the fourth quarter? I explain it all on the latest episode of “Your Carolina.”

Looking to buy a Greenville home? Click here to search all local homes on the MLS.
Looking to sell your Greenville home? Click here to use our home evaluation tool.


Year to date, which are the five hottest neighborhoods in the upstate, according to the number of homes sold?

At the top of the list is Augusta Road, with 94 homes sold so far this year. This is always a hot area and a very popular neighborhood. A lot of people are drawn to its older homes, tree-lined streets, and its close proximity to downtown.

Second, we have a tie between Neely Farm and Westwood, with each neighborhood having 57 home sales.

Neely Farm is another established neighborhood that’s always a perennial favorite. It’s a good-sized neighborhood with lots of amenities. Westwood is different from these other neighborhoods in that it’s more entry-level and far more affordable.

Coming in as the fourth-hottest neighborhood is Morning Mist with 56 home sales. This area features a lot of new construction homes built in the last decade.


Now might be an opportune time to put your home on the market.


Rounding out the list in fifth place is North Main, with 53 homes sales thus far this year. This is another historic area with tree-lined streets that sits close to downtown.

As the third quarter ends and we enter the fourth quarter, here are some key year-to-date statistics to keep in mind:

  • Inventory has decreased 5.4%
  • The number of homes sold has increased 2.7%
  • The average days on market is down 14%
  • The average price has increased 7% to $226,136

As you can see, inventory is down, so there are fewer homes to look for out there. This means now might be an opportune time to put your home on the market if you’ve been thinking about it.

If you have any more questions about our Greenville market or you’re thinking of buying or selling a home, don’t hesitate to reach out to me. I’d be happy to help you.